Print Book Sales Rose Again in 2016

Print Book Sales Rose Again in 2016

Despite a less-than-ideal environment—no breakout bestsellers on the adult fiction side and a lengthy, brutal election cycle that sucked nearly all of the air out of the cultural conversation—unit sales of print books were up 3.3% in 2016 over 2015. Total print unit sales hit 674 million, marking the third-straight year of growth, according to Nielsen BookScan, which tracks about 80% of print sales in the U.S.

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